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Home / art / Fortis and Pastoe, what do they have in common?
Posted on 8 November 20189 September 2018 by ftnbooks — Leave a comment

Fortis and Pastoe, what do they have in common?

 

Lately i notice again and again that renowned marques are heavily “inspired” by artist all around the world. I dare to say that i know something about the works by Piet Dirkx. Not only the works by Piet are present in our collection, but i also have followed his career for a very long time now. It must have been some 25 years ago that i noticed the similarities of the Fortis logo and the works by Dirkx which he had made ca. 1987 titled MOTIF. I remember that at one time i asked about it, but i do not remember the answer, however i feel that he has never been compensated for this theft of his idea.

Schermafbeelding 2018-09-09 om 15.38.10
20180909_163427_1 kopie

Last week we visited the ALEXANDRIUM Woon mall in Rotterdam and at one of the many stores i found in the back a sample collection of colors by Pastoe. This once again can not be a coincidence, because at a distance you definitely can distinguish, the multiple shapes and colors placed on a lat/bar. This is the way the early Piet Dirkx were shaped and composed. The title on the top should not be PASTOE, but ‘PASTOE inspired by Piet Dirkx”, because in both cases the artist was way earlier than the execution of logo and display by both these “thieves”. Is it theft?….Yes,personally i think it is!

pastoe dirkx
Schermafbeelding 2018-09-09 om 15.39.20

There are Piet Dirkx publications available at www.ftn-books.com

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Categories: art, art books, books, collecting art, design, drawings, ftn art, Geen categorie, minimal art, modern art, multiples, original art for sale, painting, PIET DIRKX, stedelijk museum amsterdam, typography
Tags: art, biotoop, dirkx, eindhoven, fortis, identity, lebbink, logo, pastoe, pietdirkx, theft, typography

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