Lately i notice again and again that renowned marques are heavily “inspired” by artist all around the world. I dare to say that i know something about the works by Piet Dirkx. Not only the works by Piet are present in our collection, but i also have followed his career for a very long time now. It must have been some 25 years ago that i noticed the similarities of the Fortis logo and the works by Dirkx which he had made ca. 1987 titled MOTIF. I remember that at one time i asked about it, but i do not remember the answer, however i feel that he has never been compensated for this theft of his idea.
Last week we visited the ALEXANDRIUM Woon mall in Rotterdam and at one of the many stores i found in the back a sample collection of colors by Pastoe. This once again can not be a coincidence, because at a distance you definitely can distinguish, the multiple shapes and colors placed on a lat/bar. This is the way the early Piet Dirkx were shaped and composed. The title on the top should not be PASTOE, but ‘PASTOE inspired by Piet Dirkx”, because in both cases the artist was way earlier than the execution of logo and display by both these “thieves”. Is it theft?….Yes,personally i think it is!
Above this line you will find the logo of FTN-books. It has been my trusted logo for over 15 years now.
The logo comes from a story which is told in 63 small woodcutprints . I chose this print because of the subject ( a man holding and reading book in a forrest) and because it is by Frans Masereel. I love Masereel…not only his technique but also he was one of the first who told a complete story, like a comic, by putting is sequence approximately 100 woodcuts after each other. Published in a smaller sized pocket book size these stories were highly portable and could be “read” within 10 minutes….but this was not the end of the story, because when you study the woodcuts within the publication you will discover different layers within the woodcuts. Masereel was a craftsman pur sang, but he could also tell stories with pictures a great artist of whom there are several publications available at www.ftn-books.com