Jac ( Jacob ) Jongert is one of the classic dutch designers. It is highly likely that you once have seen a design of his , since his van NELLE box has grown into a world famous design object from the Twenties/Thirties.
It has been one of those iconic design objects executed in a style which have been of great influence to designers in the following decades. Look at the second poster and you will recognize that this typography and design elements must have influenced the POP ART designs from the Sixties.
But beside the avant garde designs there are so much more beautiful designs by Jongert and for those interested in Jongert and his design career i truly recommend the book which has been published in 2009 for the Jongert special exhibition at the Boymans van Beuningen Museum. A book which shows why Jongert is important as a designer and what is more . The book itself is one of the best and most beautiful published books which i encountered in recent years. This book is now available at www.ftn-books.com