Genesis was the quintessential part of the exhibition Al Held held at the Stedelijk Museum in 1966. The catalogue was published with no.394 and the exhibition was from the 25th of March to the 1st of May.
A very short time, but the exhibition came with everything which makes the publications of the Stedelijk Museum special. Organized and curated by Willem Sandberg, catalogue design by Wim Crouwel and last but not least the contributions by Held himself who designed the cover with flaps and the fold out pages. The result is one of the most striking catalogues the Stedelijk Museum published during the sixties .