Regarded as the pioneer of the New Typography, Tschichold’s influence can be seen in the works of Sandberg, Crouwel, and other great designers. An education in Germany sparked his interest in typography when he visited an exhibition at the Bauhaus/Weimar in 1924. However, instead of registering himself in Nazi Germany, Tschichold chose to flee with his family to Switzerland due to safety concerns. He spent the rest of his life there, except for a brief period in England from 1947 to 1949, where he revamped the covers for over 500 Penguin pocket books. Many may not be familiar with Tschichold’s name, but chances are they have a Penguin pocket book on their shelf that was designed by him. Not only was Tschichold a master of design, but his use of new fonts and clean typography made his work highly recognizable. Want to delve deeper into the world of typography? Tschichold is a must-know figure and a great place to start.
www.ftn-books.com has some great Tschichold titles available.
